I think you need to start by learning more. You say you've lived it, but it doesn't show in your words. For instance, as Masethonequip said, bloomed hay is not good hay. For a plant to support a flower, it has to toughen up it's main stem by incorporating a lot of lignin into it. Lignin is indigestible fiber. Not much if any nutritional value there. So bloomed hay = lots of lignin = less nutritional value = less $$ it'll sell for. If you've lived this, you would know that.
You also need to learn more about the people. You won't get very far with this kind of attitude:
...how to I educate the rancher when they think they have to starve a profit in a cow. How do I educate the farmer that if they plant this on the edges of their field they not only control the wild grass that propagates disease in their wheat but also make a dollar or too with it.
Ranchers don't "starve a profit into a cow". Any rancher knows a starved cow produces nothing - no calves, no milk, no meat. You coming to a rancher thinking you can "educate" them when you think they starve their cows? You won't get very far at all. You'll be lucky to get past the front ranch gate.
And what plant will not propagate disease like grass does? Sharpshooters, one of the main vectors of disease, live in MANY kinds of plants, so planting something other than grass likely won't do a thing to control them. Killing the grass and weeds and leaving bare ground is one of the cheapest, more sure things that will. Again, if you've lived this, you would know that. But you don't know that, so when you talk about some miracle plant that will make them money while avoiding disease, it comes off as ignorant and ****y at the same time, as if you are telling them you are so much smarter than them. Not a good way to approach someone you want to "help". Not a good way to approach someone at all actually.
I am glad you want to help, but I've seen so many people try to jump in and help when they know little or nothing about the subject. All that does is do more damage. I am in a unique position where I span both the agricultural world and the environmental one, and have seen this over and over again. I live on 50 acres of the original 500+ acre cattle ranch I grew up on. I have raised cattle among other things here, just like my father before me. I believe wholeheartedly in organics and sustainability - I am a horticulturist at a local organic-only nursery where I get paid to help teach people how and why to garden organically. Again, I live in both worlds and see exactly where they clash. I can tell you that the non-agricultural types who listen to PETA's lines then charge in saying, "Da-da-DUUMMM!
HERE I am to save the
DAAAAAYYY!!!" don't get very far with country people, and are a big part of the problem. I am all for the message of environmentalism, but when someone has approached me like that, and they have more than once, I've just escorted them to the other side of my front gate, locked it, and went back home.