It has become apparent to me that many people selling honey at farmers markets, craft shows, and smaller venues talk about their honey as if all of it is from their hives when some of it is not. I know how many hives these people have and the amount of honey they are selling exceeds what they are producing. I also happen to know this because I am hearing other beekeepers (commercial/side liners) talking about selling honey to those that are acting as if the honey they sell is all their own.
I am not naive enough to think this does not happen but my question is about the ethics of it. My opinion is that most people approaching a booth at smaller events assume the honey they are buying from the local beekeeper is solely from that beeks hives. When I know it is not, my opinion of that beek is diminished and I wonder what the buyer would think if they knew the truth.
If I am going to compete with these beeks, should I mention this to buyers?
Your thoughts please.