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Thread: old timers

  1. #41
    Join Date
    Aug 2002
    Location
    Nehawka, Nebraska USA
    Posts
    46,316

    Default Re: old timers

    >>For as much as you can. More than you competitor is asking.
    >I'm fascinated by your answer. Must be some newfangled economic principle involved!

    Marketing is a funny thing. Asking less than your competitor usually results in the perception that your product is not as good as his. Asking too much more gives the perception that you're too proud of it. Asking a little more gives the perception that you have a superior product and you are confident of it. You often sell more by raising your price an appropriate amount.
    Michael Bush bushfarms.com/bees.htm "Everything works if you let it." ThePracticalBeekeeper.com 40y 200h 37yTF

  2. #42
    Join Date
    Jan 2013
    Location
    Harrisonburg Va
    Posts
    172

    Default Re: old timers

    People i sell honey to have no idea how much honey should cost..I charge much more than I think it's worth...but, I give them a taste and it's sold...and they hunt me down for more.....marketing ? I'm my own spokeperson ...like dave thomas and frank perdue....except better looking...maybe. :-)

  3. #43
    Join Date
    Jun 2011
    Location
    Portland, Oregon
    Posts
    967

    Default Re: old timers

    When I have a bunch of anything to sell, my pricing scheme is simple:

    I keep raising the price until about 20% of inquiries don't buy.

    If my product is flying out the door and no one passes b/c the price is too high, the price is [way] too low.

  4. #44
    Join Date
    Dec 2005
    Location
    Brasher Falls, NY, USA
    Posts
    27,588

    Default Re: old timers

    I really like the previous three Posts. Especially Beregondo's.
    Mark Berninghausen #youmatter

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