I hear and understand the frustration being expressed in Threads this season. Having ones expectations unfulfilled is very disappointing and discouraging. You made an order and plans and your credit card got charged and you didn't get what you ordered or it didn't come when you wanted it or something. It's tuff and it just shouldn't be that way. Not in todays world of instant everything.
But it is that way. It does happen. When have plans dependent on time factors, geographic factors and other people, not to mention Tornadoes, ever gone the way one planned? I always think of the joke I heard. "If you want to make GOD laugh, tell me what you are going to do tomorrow.".
Consumers deserve alot of understanding and solutions and education and answers to why and when and such. But, they also need to understand certain realities of life and business and how weather impacts our industry and personal lives.
If we are in this for the long haul, being beekeepers, we need to build personal relationships w/ those we do business with. Those businesses aren't just computers and mailboxes, but people just like you and me who go thru all the same things you and I go thru and do the best they came, usually, under all sorts of circumstances.
I don't begrudge anyone their right to kvetch/complain or rant, but, as we have seen in some cases, there is alot more to the story than ones' own perspective.
Keep in mind that it's a two way street. Be nice and polite and understanding on the way up and people will treat you the same on your way down.
Respectfully yours,
Mark Berninghausen



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