Re: Wholesale prices for raw honey?
I sell 1 lb jars of Raw Honey for $4.00 each, at wholesale.
I sell alot of nonRaw honey too. I got a new customer yesterday. He wanted a half case of 12 oz. Honeybears and a half case of 1 lb jars. They cost him $2.75 and $3.75 respectively. When he asked me how much to sell them for I said "$3.99 for the Bears and $4.99 for the one pounders.".
So, when selling wholesale, you might want to have a Suggested Retail Price. You may also want to know what the stores policy is on Mark Up. How much do they mark up Groceries and how much do they Mark Up Produce. Where your honey is sold in a store can make all the difference. I recommend you try to get it in the Produce Section and get signage promoting Local Honey.
Lots of times, if not always, Produce is Marked Up by 100%, because there is so much loss in Produce. Suggest to the store that they Markup at a lower rate. Say 40 or 50% maybe. And be willing to buy the honey back if it doesn't sell fast enuf. It will, but the Manager might like to know you are willing to stand behind your product in that way.
Yes, you do need Product Liability Insurance.
Marketing Honey is a Business and should be treated that way. You are not gettting rid of your honey, you are selling it. A take it or leave it attitude is understandable, but you should maybe turn your thoughts a little more towards "My Bees and I work hard to make this quality product so I can offer it to you to sell in your store. So this is the price that I feel is a good price for me to sell it. And w/ your markup, I'm sure the end user will agree."
You don't need to say that to the Store Manager. But you should have it in mind if the Manager balks at the price.
Price is only one part of the product that a consumer looks at. Quality and Service are just as important. People will pay a high price if the quality is high and the service (read consistent availability) is high also.
Just because something is new to you, doesn't mean it is new, or revolutionary. Mark Berninghausen