From: Barry Birkey <barry@birkey.com>
Date: Mon, 09 Jul 2001 07:54:20 -0500
To: <BiologicalBeekeeping@yahoogroups.com>
Subject: Re: The Bottom Line.

Hi Pav -

I would argue (in a friendly manner) that consumers do have a choice. They
may not know exactly where the honey they are buying falls within the range,
but not all honeys are alike.

Why can't "organic" mean 100 percent non chemical and drug use? Let's call
everything else something different like grade A++ or whatever, but leave
the most restrictive label organic.

You want to make a grade scale within the organic label, but why not do that
under standard labeling? I would assume EVERY beekeeper that produces honey
would consider some aspect of their operation, "organic." Doesn't that then
water it down?

Regards,
Barry

> In my experience people like choice. They can weigh up how much the ideal
> means to
> them, against what they are willing to pay for it. Currently the choice has
> been mass
> pulp, or expensive organic, and given that choice, which are most people
> buying? But
> what if there was a middle-road for a middle price - might it suit your
> middle-aged,
> middle-income, middle-of-the-road in ideology consumer? Think there's a
> market? I
> KNOW there is.